Damage Control

Between the sun, wind, humidity and chlorine-infused pool water, the warm weather can take a toll on your tresses. Not to worry, Pür Minerals has a few hair care tips to keep frizz, flyaways and split ends at bay this season.

Cover Up
If you know you’re going to be outside for a long time, cover your head. Straw hats and scarves are both stylish and sensible, helping to shield hair from dehydrating, damaging UV rays. If you’re not a fan of hats, you should definitely apply a moisturizing, leave-in conditioner or hair sunscreen, such as Aveda Color Conserve Sun Protector, before you head outdoors.

Play it Cool
Washing your hair in too-hot water can suck the moisture out of your hair and scalp, causing split ends and breakage. Rinsing your hair with warm water to open hair cuticles and allow the vitamins and nutrients from your shampoo to soak in. Then rinse with cool water to close your hair cuticles. This will lock in moisture and keep hair shiny, strong and flyaway-free.

Also, avoid using too many hot styling tools, such as blow dryers, flat irons and curling irons. To limit hair damage, cut back usage to a few days a week and apply a leave-in conditioner before turning on the heat.

Give it a Rest
To help repair damage, it’s a good idea to give your hair a “break” one day a week. Choose a day when you don’t plan on going anywhere and don’t wash or style your hair at all. Using the pads of your fingers—not your nails—give yourself a relaxing head massage to increase circulation and stimulate hair follicles. Then, apply a hydrating balm like Pür Balm to tips and work though to mend splits. Loaded with nourishing shea butter, vitamin E and essential oils, this quick fix balm provides the pür-fect dose of hair-taming hydration.

Save with May Specials at Pür Minerals

Get Ready for Summer with Our May Specials
We're bringing you exclusive offers for every day of May—that’s 31 ways to save big on beauty buys at Pür Minerals!

Today’s Special
Flawless Coverage Kit  
ONLY $50 A $140 VALUE!

Create a complete, flawless look with these essential beauty tools:
4-in-1 Pressed Mineral Makeup – choose your shade
Chisel Brush
Mineral Quick Clean
Mineral Lip Tint SPF 15 in Ruby Sunset
Pür Rocks
5-Piece Pür-fect Makeup Brush Collection
Today Only! Offer ends 5.5.09

Take advantage of fabulous deals, all month long at Pür Minerals. Visit our homepage each day this May for a new featured offer under "New & Special."

Valid through 5/5/09 at PurMinerals.com, or while supplies last. This offer cannot be combined with any other Pür Minerals offer or promotion. Not valid on prior purchases. Pür Minerals reserves the right to discontinue or modify this offer at any time.

Beauty in Bloom

Ingredient Close-Up: Lavender

When we think about spring, one of the first things that comes to mind is the luscious bouquet of aromatic herbs and colorful, flowering plants that accompany the season. Generally recognized for its light, fresh aroma and lovely purple color, lavender begins to bloom in early spring and blossoms again in the late summer.

More than just a pretty bud, this fragrant flower has long since been prized for its medicinal benefits, which include reducing inflammation, stimulating cell growth, alleviating pain and promoting healing. Derived from the Latin word lavera, meaning “to wash,” lavender is antibacterial, anti-inflammatory, antiseptic, anti-viral and decongestant. It’s said that the Romans used to bathe in tubs of lavender water, and it remains a popular part of modern-day spa treatments designed to soothe the body and mind, reducing tension, irritation and stress.

Because of its healing and rejuvenating properties, lavender is included in many skin care products to treat everything from acne to aging. As an essential oil, it balances the skin, making it ideal for every skin type. At Pür Minerals, we’ve incorporated this wonder-plant into several products in our high-quality skin care line:

• Pür Polish – This face and body exfoliator cleans and polishes skin from head to toe. Along with vitamins and citrus oil, lavender sloughs away dead skin cells to reveal the fresh, new cells beneath.
• Revitalizing Facial Wash – Infused with lavender and aloe, this soufflé cleanser tones and balances skin’s pH level, gently cleansing without stripping skin of its natural oils. 
• Pür Balm – This quick-fix balm is the ultimate solution for dry, cracked or chapped skin. Essential oils, shea butter and lavender come to skin’s rescue to heal dry patches on lips, elbows, hands and feet.