Cruelty-Free Beauty

It’s time to go orange! April is the ASPCA’s Prevention of Cruelty to Animals Month, and orange is the  American Society for the Prevention of Animal Cruelty’s signature color for the month-long affair. We all love out pets, and it’s unthinkable to imagine anybody hurting a furry friend. Unfortunately, millions upon millions of animals are mistreated and abused each year, and we must do what we can to aide our barking buddies, purring pals and all other creatures, great and small.

While browsing PürMinerals.com for your shopping and blogging needs, have you ever noticed the heart-shaped bunny at the bottom of the site?  If not, scroll down and take a look. That adorable logo is PETA’s cruelty-free stamp of approval, meaning Pür Minerals does not test its products on animals.

Did you know that animal testing is not required for cosmetics, but over one million animals are still subjected to experimentation every year? The FDA urges manufacturers to conduct all necessary tests to prove a product is safe, but using animals is not mandatory. The ASPCA encourages scientists to adopt the three R’s when planning research:   

Reduce the number of animals used in an experiment. Pür uses no animals to test its products.

Refine the quality of life for animals that must be tested on, making sure they have comfortable, safe and pleasant living accommodations.

Replace using our furry friends with computer models, in-vitro cell cultures, synthetic membranes and human studies when possible. In Pür’s case, we’ve eliminated any need to use animals to test our skincare and cosmetics.

Over 700 companies have committed to Caring Consumer’s humane testing policies. Not all skincare companies offer cruelty-free products, but you can be assured that when using any of our makeup, moisturizers, washes and treatments, no animals were used for experiments.

What else can you do to help animals in need during Prevention of Cruelty to Animals Month? Go to the ASPCA’s website for more info on donations, adopting/rescuing a pet and other ways to go orange! You can also contact your local Humane Society location. For more information about companies that do not test on animals, tips on cruelty-free living, and animal testing in general, click the little PETA bunny and visit CaringConsumer.com.

Comments

[Dub Turbo]

Your blog is great for anyone who wants to understand this subject more. Great stuff; please keep it up!

[Ali]

Puppy mills is the worst place for a dog to be they don’t experience love trust and playing with toys. No they are stuck crammed in a little cage with wire at the bottom of it and it hurts there paws and sometimes they slip through that wire and break there paws. These puppies can maintain various diseases and can contain Kennel Cough, Heartworms, Fleas, Ticks ect. These puppies are locked in their cages not able to see sun on run and have the feeling of fresh air and wind on their fur. Some of them spend their life in a kennel until they die and left their. The other dogs will live with a dead puppy in their cage cause they are not checked on for days sometimes.